Welcome Aboard
Joe Sperry posted a great blog entry on small talk.
He wrote about Southwest Airlines and how they hire new customer service representatives based on their conversation skills and personalities.
Representatives from the customer service team meet with the potential new hire and they see if the potential hire fits in with the team. It's brilliant.
Southwest has had some great ideas lately-- one that sticks out the most to me is their new approach to in-flight announcements.
They noticed that most people ignore the in-flight announcements and have created a way to grab attention and revamp their brand.
Here's a great example from CBS News. I would definitely pay attention to the in-flight announcement if this guy was rapping it!
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